Hashtag
hashtag
exhibition
2017
hashtag
exhibition
2017
An exhibition that playfully exists in both physical and online spaces.
Hashtag draws inspiration from the metadata tagging system popular on social media platforms, which cross-references and categorizes information. The exhibition, which manifested both in a physical and online space, treated hashtags as more than mere labels, using them to bridge the gap between the digital and real worlds. This approach encouraged visitors, artists, and museums to question their preconceived identities and roles. Hashtag won the 2017 Emerging Curators Project of Power Station of Art, China's first public modern art museum, and was hosted at the museum's stunningly refurbished west bank location in Shanghai.
The exhibition's gallery walls are intentionally reconfigurable, with the ability to be stored inside a data cabinet to represent the collecting and archiving of information, or scattered around to symbolize the transmission and exchange of data, mirroring the internet's process in an analog way. The resulting layout is the collective output of many contributors, including artists, curators, visitors, critics, volunteers, builders, and art handlers. A miniature model of the entire gallery is also on display to help viewers understand the exhibition's underlying mechanism and encourage interaction among a larger group.
To encourage engagement and discussion, a cloud-based social platform is provided for visitors to share their thoughts on the exhibition and artworks via their smartphones. Each artwork is associated with a QR code that directs to a database where user-generated comments are collected. A printer is also available for visitors to print out their comments as a keepsake.
*Artists: Tiger Chengliang Cai, Baoyang Chen, Feifei Feng, Yulu Ge, Ronghua Lei, Wan Li, Weiyi Li, Shiyuan Liu, Xiaonan Wang, Caison Wang, Zigeng Wang, Yifei Wu, Weiwei Zhang
*Co-curator: Ivy Lixing Feng
*Photo by courtesy of Power Station of Art
client
Power Station of Art
timeline
2017
Power Station of Art
timeline
2017
location
Shanghai, China
status
Complete
Shanghai, China
status
Complete
service
Exhibition Curation
Exhibition Design
Graphics Design
Website Design
Exhibition Curation
Exhibition Design
Graphics Design
Website Design